It’s important to note that the metaverse is very much a work in progress – a concept or set of concepts – and it will take years for it to be fully realised. We might conduct this exploration through wearing a VR (virtual reality) headset, but it’s also possible to use just a phone, tablet or computer. So from something linear and two-dimensional, the internet becomes a spatial construct instead, with our avatars travelling in between online experiences. There are already plenty of tools out there that allow us to create these avatars – some companies are even offering full body scanning to make them as life-like as possible. Well, a version of us, anyway – we experience the metaverse as an avatar – a virtual version of ourselves that we control as we explore. The metaverse is a version of the internet that we are actually inside. The internet used to be something that we looked at, on a screen. So what is this really all about? Why do proponents believe that the metaverse has such wide-reaching economic potential? And what opportunities might it present for investors?įirst thing’s first – what is the metaverse? The term was first coined in the early ’90s, and the idea – of a fully immersive digital reality, separate from the physical world – has its roots in 1980s video games. Suddenly, everyone was talking about the metaverse.īut the metaverse isn’t a new concept, or something of Zuckerberg’s own creation. On 28th October 2021, Mark Zuckerberg announced that the Facebook Company would from now on be known as Meta, a new brand bringing together all of the social media giant’s apps and technologies.
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